Indonesia
Our Navigator research provides you with valuable insights and opinions from businesses around the world. As part of that research, we asked more than 10,000 business decision-makers across 39 markets, countries and territories to tell us how the current crisis has affected them and changed their plans for the near to mid-term future.
Introduction
When it comes to controlling COVID-19, the Indonesian government has favoured large-scale social distancing over a national lockdown. While this has softened the economic blow, the virus continued to spread until restrictions were re-imposed in September, shortly after our 2020 Navigator survey went live. With an infrastructure-led recovery on the cards in 2021, businesses have reason to feel optimistic. But the medium-term outlook for growth is still contingent on labour market and investment reform.
Overview
The results of our 2020 Navigator survey show high levels of business confidence
Indonesian businesses are substantially more optimistic about the future than their peers in APAC and globally.
More than nine in ten anticipate growing sales in 2021, close to double that of the other APAC markets. Digital technology and a focus on sustainability are seen as key drivers for growth.
While a similar proportion of Indonesian businesses are adapting to the changing environment as their global peers, more than a third are thriving compared to a quarter globally. And close to two-thirds expect a return to pre-COVID levels of profitability by the end of 2021.
Nearly half of Indonesia’s businesses are more optimistic about their international trade next year. But there is uncertainty around the ongoing impact of the virus and how it will affect supply chains.
Current status of business
| Indonesia | Global | |
| Surviving day-to-day | 9% | 19% |
| Adapting to a changing environment | 55% | 58% |
| Thriving in the new normal | 36% | 24% |