ASEAN's International Bank

ASEAN is a huge opportunity for ambitious businesses, but we also know that with such opportunities come equally varied challenges. With our broad and deep international networks, we can connect you to experienced on-the-ground experts, solutions and more to help you take uncertainty out of expansion.

From its growing consumer base to the rapid rate of digital transformation, expanding your business across ASEAN offers exciting opportunities. You need a partner with an extensive network to help you scale with the full suite of tailored services including access to capital, easy cross-border transactions, advisory services, and more.

We make achieving your ASEAN business growth strategies easier with:

Innovative trade products

Leverage HSBC TradePay, a simplified, digital trade finance solution that empowers you to draw your loan and make immediate just-in-time payments to suppliers.

Across ASEAN, we offer innovative trade finance solutions that help businesses effectively manage and mitigate risks, improve cash flow and optimise their trade operations. Our solution range includes supply chain finance, receivables finance, trade loans, guarantees and letters of credit.

Simple payment solutions

Simplify your collections with HSBC Omni Collect, a one-stop solution for your in-store and eCommerce needs. Improve customer experience by enabling multiple payment modes, and monitor transactions online to identify new sales trends.

Access to capital with our ASEAN Growth Fund

Tap into the US$1 billion ASEAN Growth Fund, designed for businesses scaling up in the region, offering accessible and strategic debt financing. For more information on criteria, please reach out to your HSBC relationship manager or contact us in the form below.

ASEAN Desk Network

HSBC offers our ASEAN Desk Network – individual experts based around the world who provide valuable insights into local business practices, cultures and legal environments. They can also help clients identify growth opportunities and enter new markets in ASEAN. These desks are available in China, Germany, France, the UK and the Middle East – all offering advice and support in local languages.

More than 135 years of regional expertise

Harness HSBC’s extensive regional experience. Benefit from local insights, dedicated support, and comprehensive market research for a competitive advantage in ASEAN markets.

Our ASEAN markets and connections

Read more about our offerings across our six ASEAN markets.

If you’re looking to expand your business into ASEAN markets, discover more details about local taxes, trading, business culture, regional economies, and more in our latest International Business Guides.

How we support our clients

Whether you are expanding to markets across ASEAN or around the world, discover inspiration for your business from our customers’ stories.

Thailand: Growing internationally with Thai Union Group

When Thai Union Group, a leading global seafood company, wanted to increase their supply chain resilience and expand their global operations, HSBC was the company’s banking partner of choice. Our treasury management, liquidity and digital banking solutions enabling them to scale at pace – even during times of supply chain disruption.

Singapore: Growing internationally with Multiplier's rapid and seamless international expansion with HSBC's support

A workforce management platform rapidly extended its reach to streamline employment in more than 150 countries. When they needed a banking partner that could help with streamlined account opening, timely collections, straight through payment process and FX hedging solutions, HSBC supported the business with their global expansion ambitions.

Vietnam: Growing internationally with Guangdong Haid Group

HSBC partnered with Guangdong Haid Group, a leading agricultural enterprise headquartered in China, as they ventured into Vietnam and other Southeast Asian markets with the support of our supply chain finance, navigating international trade disruption and providing local expertise as they entered new markets.

The Philippines: Growing internationally with Pilmico & Gold Coin

Expanding your business internationally and entering overseas markets is an exciting but challenging journey. Pilmico & Gold Coin grew their business to 8 countries with comprehensive regional treasury support and digital banking solutions from HSBC.

We are award winning

Recently, we have received recognition from leading publications in the financial industry which speaks to our track record as a global bank and the success of our strategy.

  • Euromoney Trade Finance Survey 2024: Market Leader in Trade Finance in Asia Pacific
  • Euromoney Trade Finance Survey 2024: Best Services Bank in Asia Pacific
  • Euromoney Trade Finance Survey 2023: Market Leader in Trade Finance in Asia Pacific
  • Euromoney Trade Finance Survey 2023: Best Services Bank in Asia Pacific

Keep up to date with the latest insights

Keep your finger on the pulse with our latest research, articles, and podcasts.

Latest insights from ASEAN businesses

Discover new sentiment and focus for ASEAN businesses from our survey of 600 finance decision makers in the region.

Navigating tougher financing conditions

New economy businesses are turning to a wider range of partners for funding.

ASEAN Perspectives

Learn how the global trade disruption may pose a risk to ASEAN economies.

Southeast Asia in Focus

Our Southeast Asia (SEA) in Focus report gives you latest market insights and ambitions of international companies expanding to SEA.

International Business Guides

Discover more about doing business in ASEAN markets and beyond. Get details about taxes, trading, business culture, regional economies, and more.

Download the latest corridor reports to learn more about the opportunities between ASEAN and specific regions.

Learn more about ASEAN

The Association of Southeast Asian Nations (ASEAN), established in 1967, promotes regional cooperation and integration. It drives economic growth and stability in Southeast Asia, with a combined GDP of over $3 trillion. ASEAN consists of Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam, forming a vibrant market for economic development.

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