"For many the perception is that sustainability means extra cost – but is this really true? According to Gabriel Tan, Director, GUAVA Amenities, it’s a myth that sustainability is more expensive.
GUAVA Amenities, established in 2004, with headquarters in Singapore, provides guest amenities and healthcare supplies to help global hospitality chains, airlines and cruise liners to improve profits while embracing sustainability at scale. Their solutions are aimed at minimizing waste and carbon emissions, focusing on advancing UN sustainable development goals (SDG) 11, 12 and 13.
Gabriel shares an example of a major project GUAVA did for a large hospitality group. GUAVA put in place sustainable solutions that reduced their client’s costs by more than 20%. They also reduced their waste by more than 12 tonnes. And, at the same time, they managed to win a sustainability award.
“Sustainability is a win for all, if you do it right,” he says. “Of course, there is a lot of strategy and thinking that goes beyond the superficial things in order to achieve this.”
Ben Wong, Head of Open Innovation, Eureka Nova, agrees.
He gives an example of a startup called Chomp, which alleviates food wastage in Hong Kong by offering revenue to restaurants for leftover food, which is then sold at a discounted price.
“What could have been waste is now additional revenue for a lot of the restaurants and also maintaining sustainable goals by alleviating a lot of food wastage,” he says.
Meanwhile, Wong’s company, Eureka Nova, a New World Group Member, identifies technology pain points, and matches them with technology startups that can solve these problems.
One of the accelerators they have created is called Impact Commons, Asia's first UN SDG accelerator. They use reverse engineering to look at sustainable goals and then find sustainability startups that can come in and accelerate the process of trying to reach some of these goals.